WHAT IS mVAS

mVAS (Mobile Value-Added Services) are digital services that users access directly through their mobile devices, such as quizzes, games, streaming content, or subscriptions, typically billed via their mobile carrier. They are designed for fast conversion, allowing users to subscribe in just a few clicks without needing credit cards or complex payment flows.

mVAS Offers That Convert Worldwide

Work with exclusive mVAS offers tested by internal media buying teams. We provide stable flows, strong EPCs and multiple GEO opportunities for scale.

View All MVAS Offers

Types of Mobile Content in mVAS

  • Entertainment and gaming
  • Lifestyle utilities
  • Educational content
  • Subscription based services
Mobipium MVAS Content

Clean and Scalable MVAS Traffic

MVAS traffic performs well because it reaches users on mobile devices with high purchase intent. Traffic sources include social ads, native ads, search and in app placements.

MVAS Traffic

Why MVAS Traffic Performs Better

Fast landing flows
Carrier billing compatibility
High mobile subscription demand
Cross device optimisation

The Main MVAS Conversion Flows

Top Performing MVAS Flow Types

MVAS campaigns rely on fast, frictionless flows that convert at scale.

Pin Submit Offers

Users receive a PIN via SMS and confirm their subscription by entering the code.

Carrier Billing Offers

Users subscribe instantly, with charges applied directly to their mobile carrier bill.

Click Flow Offers

Users subscribe through a simple multi-click process without PIN confirmation.

Why MVAS Remains a High Performance Vertical

Strong Revenue Potential Across Global Markets

MVAS thrives in regions where mobile usage is dominant and subscription behaviour is strong. Affiliates benefit from stable payouts, millions of impressions and transparent telecom integrations.

Key Advantages of MVAS

  • Predictable and stable subscription revenue
  • High converting mobile content flows
  • Global coverage across 100 plus geos
  • Long term advertiser demand
Start Running MVAS Today
Work With the Leading MVAS Affiliate Network

Run MVAS With Mobipium

With more than 12 years in the industry, Mobipium is one of the strongest mobile affiliate networks specialising in MVAS. We offer real time tracking, exclusive direct connections, fast payments and support from expert teams.